This book explores an organic vision of company innovation, through an analogy with DNA and its four nitrogenous bases. Like all living organisms, a company has the fundamental "genetic" bases of its ability to innovate. This DNA mutates under both environmental influences and evolutionary factors allowing a company to develop new patterns of behaviour. At the dawn of the 21st century, the result of this process is the emergence of what we could call the hyperconnected company.
Through this ongoing metaphor, the book provides decision-makers.
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DNA profiling the innovative company: Boosting creativity in business TГ©lГ©charger PDF e EPUB - Isabelle Denervaud EpuBook
[eBook] DNA profiling the innovative company: Boosting creativity in business TГ©lГ©charger, (pdf, epub, kindle)
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